Hire HIGH-PERFORMING OFFSHORE   

Social Media Assistants

Maximise your reach on social media with a high-performing embedded team - for 50% of the cost
Ready for hire

VC-backed scale-ups in the UK and US trust us to build their social media teams

Team built:
Support
"Our chosen hire slotted in perfectly as one of our international team."
Team built:
Admin
Support
"I would recommend MDT to anyone looking to add great talent."
Team built:
Support
Finance & Accounting
"MDT found brilliant candidates at incredible speed."
Team built:
Admin
“The EA we hired has become an integral part of our daily operations."
The challenge with hiring Social Media Assistants - and our solution

Scale-ups tend to look for unicorn assistants who can do it all, from LinkedIn and TikTok, to design, copy and analytics - but niching down based on your core channels can help filter through huge volumes of applicants and result in better hires. 

MDT helps you define the role around your business objectives, then gives you access to high-performing social media talent in South Africa. We source and hire candidates who understand platform nuances, can adapt to your brand, and execute consistently.

Don't choose between cost and performance
Your challenge
.
The MDT solution
Problem
You’re looking for a unicorn
Social media roles are often too broadly defined, resulting in generalist hires.
Benefit
We hire for your primary channels
We help you define the role based on where you’re actually investing - and hire for that platform.
Problem
High volume, low quality applicants
Most candidates can post content - few understand what works.
Benefit
Top talent for up to 50% of the cost
We hire South Africa’s top 0.1% of social media talent, for up to half the cost of onshore hires.
Problem
Generic offshore hires miss brand nuance
Content often feels off-brand or disconnected from your audience.
Benefit
Brand-aware, high-quality execution
South African talent combines native-level English and cultural alignment.
Offshore Social Media Assistants
A structured, retention-first partnership model built for scale-ups.
Recruitment
We source and shortlist the top 0.1% of South African talent.
Vetting
We create role-specific assessments to identify the best hires.
Performance
You manage your team’s day-to-day work, we step in if there are any issues.
Retention
We proactively reward tenure to keep your team invested.
The MDT Guarantee
If a hire doesn't work out, we'll find an alternative option ASAP.
Office
Your offshore team can work from our Cape Town office to support performance and cohesion.
Employment
We take care of payroll, contracts, compliance, and FX complexity.
People ops
As your on-the-ground partner, we support team growth and success.
Your first international office
We handle the complexity. You get all the benefits.
Recruitment
We source the top 0.1% of offshore talent
Vetting
Real, in-office environments that support performance and cohesion.
Employment
Real, in-office environments that support performance and cohesion.
Retention
From contracts and payroll to local tax and regulation.
Offices
Handling reviews, performance issues, and long-term team retention.
Forex
Finding and assessing high-quality talent in offshore markets.
Banking & Taxes
An on-the-ground partner, accountable day to day as the team grows.
Performance
An on-the-ground partner, accountable day to day as the team grows.
A seamless partnership, built in three stages
We take the time to understand your needs - so we can build you a team that protects your brand and maximises reach.
01
02
03
Design your team
  • Together, we define what a strong Social Media Assistant looks like for your team
  • Align on the profile, priorities, and must-have qualities
  • Define a clear hiring roadmap
Hire your team
  • We curate a shortlist of the top 0.1% of South African Social Media Assistants
  • You interview and make final hiring decisions exactly as you would for an onshore hire
  • We handle vetting, references, contracts, and onboarding
Support your team
  • You manage priorities and day-to-day direction
  • We take care of HR, payroll, and compliance
  • Your Social Media Assistant works from our incredible Cape Town office
Meet our sales professionals
Full-time sales professionals embedded in our clients’ teams.
More about 
Why we hire social media talent in South Africa
South Africa has a well-established creative industry, with global agencies and brands operating out of Cape Town. This has created a strong talent pool across content, design, and digital marketing - with professionals who combine creativity, strong communication, and an understanding of international audiences. South Africa also offers native-level English and a UK-friendly time zone with flexibility for US hours - for half the cost of equivalent onshore hires.
Learn more
Questions?
We have answers.
What is the benefit of an offshore Social Media Assistant?

Offshoring social media roles gives you access to high-quality talent at a more affordable cost: South Africa is home to global agencies and brands, including Ogilvy and Saatchi & Saatchi, which has helped develop professionals with strong creative instincts, clear communication, and an understanding of international audiences.

By partnering with us to build teams in South Africa, you gain access to a strong pool of social media and content talent shaped by a well-established creative industry - for up to 50% of the cost of onshore hires. This enables you to grow your team and increase output without compromising on quality.

South African talent also offers native-level English, UK-aligned working hours, and flexibility for US teams - which means your offshore hires can integrate seamlessly into your global team.

What is the difference between offshoring and outsourcing a Social Media Assistant?

Offshoring with Modern Day Talent means you get a dedicated Social Media Assistant who becomes an integral part of your team, exclusively contracted to your company. Unlike traditional outsourcing where work is delegated to a third-party agency, our model provides you with direct access and control over your hire. Your assistant is aligned to your company's goals and culture, just from a different geographic location.

Can offshore social media assistants be as effective as in-house assistants?

Absolutely. With the right vetting, onboarding, and management processes in place, offshore Social Media Assistants can be equally if not more productive than in-house teams. Many of our clients report higher output, improved results, and better team retention, with the added cost-saving benefit.

What happens if a hire doesn't work out?

All hires are covered by The MDT Guarantee. As your partner in building your offshore team, we’re committed to finding you the perfect hire. But if a hire doesn't work out, we'll find an alternative option ASAP.

Do you develop the marketing strategy, messaging, or targeting?

No - your hires are managed day-to-day by your team. You own the onboarding, the playbook and the ICP. We're responsible for people ops: employment, HR, retention, and on-the-ground support.

Do you provide software licences or social media management tools (Hootsuite, Canva etc.)?

Licences are on you - your team uses your stack. We can procure hardware (laptops, headsets) on your behalf if needed, but your associates work inside your systems.

How long does it take to hire a Social Media Assistant?

Once we begin the process, we typically deliver a curated shortlist of high-quality candidates within two weeks. From there, timelines depend on your interview process.

Ready to build your OFFSHORE TEAM?

Book a quick call to see how we find the right people for the right roles - for up to half the cost.